04 COMPANYIndependent · Unacquired · UK-built

The data layer behind modern music.

Music Intel Ltd. Built in Folkestone, Kent. Independent and unacquired. A small team applying forensic-software discipline to a music industry that has never had it at infrastructure level.

- Catalogue
207M tracks
- Reach
105 territories
- Artists indexed
12.8M
- Live MSA
15,000 artists
- Why we exist

The infrastructure gap.

The music industry runs on data the industry does not own. Streaming counts sit inside the platforms that produced them. Royalty data is fragmented across societies. Catalogue records drift between distributors. Identifiers are duplicated, contested, or missing. The picture is incomplete by default.

Major labels can afford to paper over the gap with internal teams, vendor stacks, and bilateral data deals. Everyone else, the publishers, the indie labels, the catalogue funds, the distributors, works around the absence.

Music Intel was built to close that gap at infrastructure level. One catalogue. One cross-reference universe. One data layer. Available to the platforms and operators that need it without having to build it themselves.

- Origin

Two careers, one platform.

Music Intel exists because the founder lives in both worlds. Not in either. In both.

- 01 The musician

Years inside the work itself.

We have spent years writing, recording, releasing and promoting our own music. Like most independent artists, we have wrestled with numbers that never quite explain what is really happening.

Fragmented dashboards. Vanity metrics. Data that arrives weeks late and answers the wrong question. The view from inside the artist seat is what told us where the gap was.

- 02 The data professional

Two decades of serious-software discipline.

  • 1999Started developing websites in the City of London.
  • 2003Built first production-ready, database-driven system using SQL.
  • 2006Moved into legal data infrastructure.
  • 2012Into digital forensics and cyber incident response.

Fields where context, accuracy and timing are not features. They are the entire job.

Music Intel is the fusion of those two worlds.

The same techniques that catch fraud in financial systems work on streams, royalties and chart movement. The music industry has not had them at scale until now.

Not a dashboard layered on top of someone else's data. The substrate underneath, built to serious-software standards, applied to a music industry the founder has been part of his entire life.

We built it because we needed it ourselves.

- The team

The people behind the platform.

Music Intel Ltd · Folkestone, Kent
Founder · CEO
01

Founder · CEO

Chief Executive Officer & Founder

Our founder and CEO has spent more than two decades across enterprise technology, data infrastructure, and high-risk information environments, combined with a parallel lifetime inside music as a writer, producer and artist. Music Intel exists at the intersection of those two worlds.

He began developing database-driven systems in the late 1990s, later moving into legal data infrastructure, digital forensics and cyber incident response. These are fields where context, accuracy and timing are not features but requirements. Over time, he held senior roles across eDiscovery, cyber security and data intelligence, working with global enterprises, regulators and technology partners on complex, large-scale data problems.

Alongside this, he was building and releasing music, experiencing first-hand the structural limitations of the industry's data. Fragmented reporting, delayed feedback loops and disconnected systems made it difficult to understand what was actually happening around a release. The problem was not a lack of data, but a lack of infrastructure.

Music Intel was built to address that gap. Rather than creating another dashboard on top of third-party platforms, the company focuses on building a unified, cross-referenced data layer that connects catalogue, rights, and activity into a single coherent system. The same principles used in financial systems, investigations and large-scale data environments are applied directly to music.

As CEO, he leads the strategic direction of the platform, combining deep technical understanding with commercial and industry insight. His work is focused on creating infrastructure that enables labels, publishers, distributors and platforms to operate with clarity, consistency and control over their data - something the industry has historically lacked.

[Identity disclosed under NDA - public announcement forthcoming]

Wendy Pollard
02

Wendy Pollard

Chief Operating Officer & Founder

Wendy Pollard is the Chief Operating Officer and Co-Founder of Music Intel, where she combines operational leadership, people management, and first-hand music industry experience to help shape innovative tools that support artists, creators, and the wider music business.

With a professional background spanning healthcare administration, customer service, operations, and digital marketing, Wendy brings a rare blend of structure, empathy, and commercial awareness to the company. Over nearly two decades in administrative and organisational roles, she has developed expertise in systems management, stakeholder communication, process creation, confidentiality, and delivering high standards in fast-paced environments.

Alongside her corporate experience, Wendy has spent more than 15 years as an active vocalist, performer, songwriter, vocal tutor, and mentor. As one half of the musical duo Crimson Medici, she understands the real challenges artists face, from creativity and confidence to audience growth, branding, and career development. This artist-first perspective helps ensure Music Intel builds solutions grounded in the realities of today's music industry.

Wendy is also passionate about nurturing emerging talent and making music more accessible. She has supported singers of all ages through coaching, confidence-building, and performance mentoring, as well as community-based vocal workshops designed to help people discover their voice.

Known for being approachable, highly organised, and people-focused, Wendy plays a key role in overseeing operations, customer experience, and strategic growth at Music Intel. Her mission is simple: to help bridge the gap between creativity and opportunity, giving artists better tools to succeed.

Karl Parsons
03

Karl Parsons

Chief Revenue Officer

Karl Parsons is a seasoned music marketing strategist and creative visionary whose career spans more than three decades at the intersection of music and brand culture. While his experience across both industries runs deep, it is music that has always been his driving force.

Fiercely independent and relentlessly innovative, Karl has built a reputation for combining instinct with precision. His approach is rooted in the belief that when passion aligns with strategy, truly impactful work follows. Over the years, he has cultivated a powerful national network across the music industry, connecting with labels, media, promoters, producers, and talent agents to create meaningful opportunities for artists at every stage.

At the core of his work is artist development. Karl supports talent from their earliest steps through to established careers, helping them navigate an ever-evolving industry with clarity and confidence. His strength lies in positioning artists in ways that feel culturally relevant, emotionally engaging, and commercially effective.

Acting as the bridge between artist and audience, Karl designs campaigns that resonate, blending storytelling, content, and strategy to build lasting connections. From release rollouts and brand identity to full-scale, multi-platform promotions, he delivers tailored approaches that elevate both visibility and impact.

More than a marketer, Karl is a career builder. He focuses on long-term growth, shaping authentic narratives and sustainable pathways that allow artists to thrive without compromising their vision. With a sharp understanding of timing, positioning, and audience connection, he empowers artists to define their voice, expand their reach, and step confidently into the spotlight.

Identity withheld
04

Identity withheld

Chief Data Officer

With over thirty years of industry experience, our Chief Data Officer is a highly accomplished Data Professional who has helped guide some of the world's largest organisations across both the private and public sectors in leveraging the full potential of their data assets.

Throughout his career, he has worked at every organisational level to define robust data strategies and policies that enable companies to fully understand, strategically align, and effectively control their data, translating it into measurable business value.

He has a proven track record of architecting data solutions spanning diverse environments such as legacy systems, cloud infrastructures, IoT ecosystems, and big data platforms. His expertise extends to advanced analytics and data governance, ensuring that organisations not only adopt the optimum technologies but also cultivate a sustainable, data-driven culture that empowers informed decision-making at every level of the business.

Known for his pragmatic approach and ability to bridge the gap between business objectives and technology execution through strategic vision, he has consistently helped organisations navigate the complex challenges of modern data management, from regulatory compliance to operational optimisation.

Outside of his professional commitments, he is passionate about family and playing golf, as well as pursuing keen interests in reading and mathematics, reflecting a lifelong commitment to curiosity, analytical thinking, and personal growth.

Identity reserved at present due to current commitments at a senior UK data role. Joins formally in due course.

- Operating principles

How we work.

Four commitments
01

Independent.

Every major independent music data platform built in the last decade has been acquired by a label or shut down. Music Intel will not be one of them. Held privately. Not for sale.

02

Forensic.

Cross-referencing produces verdicts. Where a single read asks a question, twelve cross-references together give an answer that survives scrutiny. The methodology is the moat.

03

Private by design.

Built under UK data protection. GDPR by design, not by retrofit. We work with industry data, not consumer data, and the things we hold are the things our customers explicitly licence to us.

04

Quiet.

We do not publish model weights, scoring thresholds, or internal triangulation logic. The verdicts are what we ship. Methodology stays where it belongs - inside the engine that produces them.